Palma de Mallorca – Candidate City for European Capital of Culture – a review

b2016.logo.medioCulturebrand Architects of Culture and Tourism has realized the  candidacy of Palma de Mallorca and the Balearic Islands for the Titel as “European Capital of Culture 2016 ” (Capital Europea de la Cultura 2016). It was a three years process, managed from the Culturebrand Office in Palma de Mallorca. Project Title: “Illes Balears 2016”. That Project helped the Balearic Islands to be recognized more as a place for Art and Culture.

Since many years, Culturebrand helps companies, public and private institutions and organizations in the development and management of institutional relations. Central to Culturebrand’s mission is the encouragement of an ever deeper understanding of a new thinking for European, and international culture, of cultural and social communication, and the necessity of corporate social responsibility for companies and organisations.

Culturebrand is offering a range of services for cities and regions, as well as for public organisations like consulting, and organisation for strategy, network building, sponsorship and fundraising, communication, cultural affairs, cultural management, brand building, lobbying, marketing. Services include special advice, project management, curatorial advice, communication, marketing, and strategies for the “European Capitals of Culture”, as well as for candidacies for the “UNESCO World Heritage” programme and for the “European Green Capitals”.

Another Culturebrand consulting field is ethic leadership communication to achieve authentic, measurable results of corporate, social, and cultural philosophy. We work with highly recommended consultants, with marketing experts, with CSR-experts, with sponsorship professionals, with philosophers, scientists, and ethic communication advisors.

We have many years of experience in sponsorship and fundraising projects and the financing of cultural and social projects. We do have access to the network of European funding and cultural programmes.

Our visionary approach is also to help organisations, and companies building powerful and emotional brand loyalty, for brands, for cities and regions, for cultural, social and environmental organisations. We believe in the extraordinary value and emotional power of cultural diversity.